Craver, Mathews, Smith & Company

The CMS Analytics Department brings together some of the most talented strategic minds in the business. Our team includes strategists and analysts with diverse backgrounds, enabling them to scrutinize our clients’ programs from each and every angle. And they are forever on the cutting edge, developing new analytical models and research tools to better understand our clients’ donor files and potential donor bases.

With plentiful experience on the team, our Analytics staff can be called upon for a wide array of services, ranging from acquisition list selection to donor development mail plans to advanced scoring and modeling techniques. CMS places a very high value on strategic planning, analysis and reporting. We know that short- and long-term planning, detailed segmentation and ongoing analysis are key factors in an organization’s ability to build, maintain and grow a multimillion-dollar integrated fundraising program. Our Analytics staff is eager to uncover the most potential in our clients’ files, creating real results in retention and growth rates and income generation.

Learn more about the capabilities of our Analytics team.